The dawning of the age of information and technology has brought us many innovations. None seem to be as wide spread or fast growing as the blog and the blogger. Blogging has become one of the, if not fastest, methods used to disseminate information across the globe and now bloggers can take it one step further.
They can turn their blogs into revenue generating machines.
But in order to generate more revenue they have to be able to create and maintain a loyal readership (see fanbase) and this is certainly not an easy thing to accomplish. In fact many blogs struggle, wither and die while attempting to surmount this hurdle. So how does one generate revenue from their blog and how does one generate and maintain a readership? This is a twofold question so we’re going to step back and answer it bit by bit.
First, generating a feasible and workable income from your blog is easy to do with companies like Sponsored Reviews. This blog, for example, is enrolled with SR.com as well as my other two blogs. You can view my public profile for Scuttlebutt Pipeline here.
Now before you think you can just build a successful blog I think you really need to read SR’s 27+1 Tips for Building and Maintaining a Blog Audience. This article should become mandatory reading for all bloggers no matter their experiance level. I am sure just about everyone will find something that they didn’t know or understand explained here. I found the following particularly useful for me:
1. Consistency is Key
Once you begin your blog, you’ll need to find a schedule and then stick to it. If you don’t think you’ll be able to blog every day, try to set aside at least one day a week that can be devoted to your blog. Keep in mind however that blogs that are updated frequently are usually more highly trafficked. Consistency will help your audience rely on you for information, since they know it will always be published at a set time. While you may not be able to stick to your schedule all the time, make an effort to publish as frequently as you can.
5. Offer Digg This and Other Social Bookmarking Options
Give your readers the opportunity to share your blog with others by incorporating a Digg This button, or other social bookmarking links. Most blogging platforms now have plugins to easily add these buttons to each of your posts, or you can always add them manually. Just don’t overdue it, pick a few of the biggest and stick with those.
6. Digg Yourself – But Do it Wisely
If no one is digging your posts, you can always Digg them on your own, but remember this important caveat: Interesting posts = Digg Success. Boring or spam posts = bad Digg experience. If you’re in doubt on whether your post is worth Digging, err on the side of caution. Do not make the mistake of submitting every one of your posts to Digg. If you submit every article you will get to be known as a spammer, and fewer people will Digg you.
If people haven’t really responded to a post I made I have a tendency to refrain posting more entries for a bit to give people a chance to view and comment on it, thinking that people haven’t had a chance yet. But thinking back on that, it’s not a very smart methodology. It just means people weren’t really interested or didn’t have much to say. So by altering my blogging schedule not only do I have uninteresting posts as the latest posts but then the blog looks like it’s not updated frequently to boot.
I’ve only recently forayed into the realm of Diggs and the first blog entry I’ve had digged I dugg myself because I wanted it seen. I didn’t feel right digging it myself though but understanding the importance of using social bookmarks helped me to understand the significance and importance of using and offering these features. You can expect to see social bookmarks used on this blog sometime in the very near future.
In short, while this entry did mention and rehash several things I already knew it also stressed and explained some of the finer concepts I did not understand or take into consideration. I would highly recommend that all bloggers give this article a look over. Perhaps even print or bookmark it for future reference?